This week saw an election in the Tamworth ward of Glascote. It was a Labour hold, but the way in which it was presented suggested a poor result in which Labour lost votes and barely clung on:
However, as Twitter users were quick to point out, the choice of 2014 as the point of comparison created an impression that was very different compared to the more recent and relevant 2016 results:
Compared to 2016, Labour gained eleven points, rather than losing fourteen. The 2016 comparison also showed that in Glascote Labour appears to have taken a significant share of the collapsing UKIP vote – and achieved an increase in spite of a Green candidate standing when there was none previously.
Two very different perspectives – one fitting the mainstream media’s current dishonest campaign that the UK has reached ‘peak Corbyn’ and the other emphatically not.
The ‘Corbyn Supporters 50+’ Twitter account was quick to spot the significance:
This tactic is one that all citizens need to understand and watch out for. The Tories routinely claim to have achieved an improvement compared to some historic high/low point in some area – but a closer look reveals that all the improvement was achieved by Labour up to 2010, while the trend under the Tories is in the wrong direction.
Edit: for the avoidance of doubt, since BritainElects raised an objection, their tweets are shown as an example of the difference ‘framing’ makes. BE are not ‘MSM’ nor, as far as SKWAWKBOX is aware, Tories.
Dishonest ‘framing’ of arguments, statistics and history are a standard Tory ploy for misleading the public. Awareness of the tactic neutralises its effectiveness – so we need to shout loud about it when we see it.
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