“Labour Future” (LF) is a limited company that was set up in late 2016 by multi-millionaire Labour donor John Mills together with Brendan Chilton – the same two individuals who collaborated in the pro-Brexit group Labour for Britain, whose links to the right-wing organisations Business for Britain and Taxpayers’ Alliance were put on record in 2015 by the Independent newspaper.
Mills stated made the group’s ‘centrist’ aims clear last year:
the leadership must appeal to centrist voters in England who have previously voted in a Labour government, but have since moved their votes to other parties
In spite of its name, the company has no standing in the the Labour Party, which told the SKWAWKBOX flatly:
Labour Future are not affiliated to the Labour Party.
However, readers have contacted the SKWAWKBOX to raise concerns about a fundraising email received from Labour Future that they say is phrased to seem like an official Labour communication and could easily be mistaken for one by the unwary:
The opening sentence compares itself directly with the Conservative Party, rather than with a Conservative-oriented campaigning group that would be an equivalent to Labour Future:
we’re being outraised and outspent by the Tories. The Tories raise their funds in a completely different manner to us… We MUST close the gap in the funding race with the Tories.
Given the word ‘Labour’ in the company name, the red logo and the wording of the email, it would be easy for recipients to think this is an official communication, when in fact it is from a company.
A company whose stated purpose as a campaigning organisation and its lack of official status with the Labour Party makes it far more equivalent to ‘Tory Momentum’ group ‘Activate‘ than to the Conservatives or another political party.
The SKWAWKBOX attempted to contact Labour Future for comment. The company does not publish a contact number or email address on its site and its director of digital’s Twitter account is protected.
The SKWAWKBOX needs your support. This blog is provided free of charge but depends on the generosity of its readers to be viable. If you can afford to, please click here to arrange a one-off or modest monthly donation via PayPal. Thanks for your solidarity so this blog can keep bringing you information the Establishment would prefer you not to know about.